In this episode, we’re exploring the fascinating world of ENS-powered contract naming with Conor, the founder behind Enscribe.

Conor takes us through his journey from discovering Ethereum back in 2016, inspired by its “world computer” ethos and close ties to the open-source community, to launching pivotal projects like web3j and now Enscribe. Enscribe sets out with a bold mission: to eliminate confusing hex addresses from Ethereum's user experience and make interacting with smart contracts safer and more human-friendly through recognizable names.

We discuss the technical challenges of contract naming, the slow but steady adoption across the ecosystem, and the powerful impact this seemingly simple innovation can have—improving trust, usability, and the everyday crypto experience. Conor also sheds light on how integrating ENS with existing contract deployment tools could make it easier for developers to bring this to the mainstream, and we touch on the potential for DAOs and public goods funding to help drive adoption.

00:00 "Discovering Ethereum: A Tech Journey"
04:05 "Journey from Mining to Web3"
07:52 Innovating Beyond Established Block Explorers
12:01 "Digital Verification and Authenticity"
15:14 "Name Your Contracts Initiative"
18:52 ENS Name Resolution Challenges
22:47 Automating Naming in ENS Deployment
26:19 Streamlining Token Launch with ENS Integration
28:32 Ethereum's Decentralization vs. Super Apps
35:18 ENS Ecosystem Funding Initiatives
40:24 Subdomains: Untapped Potential in Communities
44:35 Enhancing Smart Contract Verification
48:21 Enhancing ENS for Safer Contracts
50:36 Trust Signals Beyond Audits
54:17 Careful Expansion of ENS Initiative
57:30 Pakistani Cuisine in London

Links Mentioned:
Twitter (https://x.com/enscribe_)
Website (https://www.enscribe.xyz/)
Incentive Campaign (https://discuss.ens.domains/t/temp-check-ens-contract-naming-season/21402)
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