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The Baddie in Me

are KOLs a waste of money??!! Ethereum, ZK rollups, Crypto Taboo
Host
Jessy Jeanne
Guest
Agathe
41:52
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In this 45-minute deep dive, I talk with Agathe, founder of Crypto Taboo, a new crypto marketing agency she’s building in public. We cover:
-Why she believes KOLs (Key Opinion Leaders) are a waste of money for projects in 2025 🚫💸
-How she’s rethinking crypto marketing and positioning projects the right way
-Why she calls herself a Bit-Ethereum maximalist and sees Bitcoin differently
-The role of ZK Rollups in scaling Ethereum ⚡
-Her journey from fashion & CBD → to crypto content → to marketing founder
-Challenges of being a woman entrepreneur in crypto: fundraising, credibility, and networking
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