The Modern Market Show

Luca Netz is the CEO of Pudgy Penguins and Igloo - who are building Abstract, a new layer 2 blockchain leading the next generation of consumer crypto.

We all know Pudgy Penguins well: Pudgy Penguins is the most successful web3 IP to date: it is the most viral IP online with more than 40b views on Giphy; it is one of the most collectible NFTs as a loyal web3 collector base catapulted the NFTs to more than a $100,000 floor price earlier this year; and has paired this web3 success with web2 and IRL success via partnerships with Walmart, Target and PEZ - amongst many others.

On the Abstract side, backers from Peter Thiel’s Founders Fund said Abstract is well positioned to onboard the masses to crypto because “Pudgy Penguins has the best 0 to 1 distribution edge we’ve ever seen in the crypto space”

In this conversation today we will focus in on Abstract, its vision and how Luca is building out for the next generation of consumer crypto.