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Collector since March 28, 2024

Favorite Podcasts

9: Jacob Horne - Markets for What Matters

Jacob Horne (Website, Zora, X, Farcaster), is co-founder and CEO of Zora, a platform that allows the tokenization of media.Jacob started his career at Coinbase where he was a product lead and helped create USDC. Five years ago, he left to wade deeper into the waters of internet and crypto-native coordination and creativity and co-founded Zora.His central interest is how people coordinate together using the internet—the includes currencies, markets, ownership, art, speculation, and memes. We discuss how memes and symbols enable coordination, "The Meme and the Memo," words, money, and laws, Zora's premise built on Stewart Brand's "information wants to be free but it also wants to be expensive," a case for markets around attention, the new version of Zora and "a coin for every piece of content," speculation vs. gambling, token-powered brands, Ethereum and Solana, Coinbase and USDC, and a wide-ranging personal section that showcases why Jacob is so generative.The parting prompt I hope this conversation leaves all of us with is this: while information is ~free today (and also abundant, infinite), it is also quite expensive to consume in terms of time. We ought to think carefully about what content we spend our precious time consuming and rewarding. That you would spend some of yours listening to Dialectic is as always a privilege and I hope you find it worthwhile.Timestamps (3:03): Obsession with Memes: How do you get people to organize? (8:46): The Meme and the Memo via Balaji Srinivasan (11:32): Three Fundamental Questions: Words, Money, Laws (12:39): The Midwit Meme and other Favorites (15:55): What makes media and information valuable? (19:26): Zora, Tokenized Media, and Information wants to be Free and Expensive (22:53): Provenance (28:30): Why Do We Want Markets for Attention?Deeper Crypto Section (37:08): A coin for every piece of content: prediction markets on attention (42:49): Investing in People or “Creator” / “Social”Tokens (44:14): Not fighting internet gravity: NFTs, “utillity,” 1 of 1s, and skeumorphic ideas along the way (47:52): Speaking to potential concerns and incentivizing more durable and useful information (52:23): Speculation vs. Gambling: positive sum vs. zero-sum (56:00): AI: Market Data as an input for for Models (58:56): Speculating on how a future of AI and attention markets will be good for creatives (1:04:50): Small market cap content can still be meaningful (1:08:11): Crypto-optimism and regulation (1:13:52): Saint Fame, Nouns, and Ideas for Future Token-Coordinated Orgs (1:22:32): Reflecting on “Hyperstructures” (1:28:55): Jacob's shift toward market-oriented thinking for solving coordination problems (1:30:40): Ethereum, Solana, and Blockchain CompetitionCoinbase (1:36:23): The Coinbase Internship that Never Ended (1:40:49): Starting USDC (1:49:14): Bloomberg Terminal's DesignGeneral Jacob (1:50:09): Bezos and adoption of technology (1:52:47): Tokenized Identity (1:55:41): Matt Dryhurst and Holly Herndon and Bridging Art and Technology (1:58:43): What idea has the world not come around on yet? (2:00:12): What are the aesthetics of Jacob's AI model? (2:04:20): The FAFO Zone and Local Maximums (2:11:03): The alternate reality where Jacob didn't discovery Bitcoin (2:14:54): Cultural and Artistic Inspirations (2:17:55): Patronus Problems (2:20:44): Australians and Americans (2:23:42): Jacob's Favorite Ideas (2:28:27): Lessons for Jacob's kids about creativityLinks: "Meme Structure" Midwit Meme What is Cryptomedia? Jacob's Mints on Zora Mintellectual Property Onchain Predictions AI+ Saint Fame Nouns Hyperstructures Stewart Brand Pace Layers Tokenized Identity Tweet Herndon Dryhurst Jacob's Horse image meme "The FAFO Zone" Patronus Problems Earth is becoming sentient — Steph Ango Steve Jobs on agencyDialectic is available on all platforms.Join the ⁠telegram channel⁠Follow ⁠on Twitter⁠Follow on InstagramSubscribe on YouTube

"Building a Better Internet on Base" with Aneri Amin (Product Lead at Base) | ZEROPOD S2 E5

Welcome back to another episode of ZEROPOD, our zero copyright video podcast about enjoying Ethereum. In this episode, host Toady Hawk, from the Zero Rights Media Collective sits down with Aneri Amin, the Head of Product in charge of social, creators and onchain summer at Base. Aneri’s career journey spans from the high tech hallways of Apple and Meta to the onchain trenches of Coinbase's leading Ethereum L2 rollup. She has been a force for change, driving innovation in creator tools, decentralized social, and onchain ecosystems. In this episode, we chat about Base’s explosive first full year, its plans for 2025, and how they’re building a future where creators like me can own our content, identity, and audience. Plus, she shares some great insights into her own journey—from a curious kid asking “why” to every question to a crew chief on the construction site for what she calls “the new internet.” This was an inspiring conversation about the power of community, ownership, and innovation—so buckle up, stay based and let’s dive in!  Also, if you enjoy this content and want to see more like it, please Like, leave a comment and Subscribe so you don't miss the next episode. --- TIMESTAMPS: 00:00 The Future of the Creator Economy is Onchain 00:54 Welcome to ZEROPOD 02:00 Childhood Curiosity and Governance Passion 04:00 A Lifelong Love of Reading 06:26 Education 07:00 From Public Sector to Big Tech 09:00 What Exactly Does a Product Manager Do? 11:03 Creator Challenges and Meta Days 15:00 Biggest Learnings From Time at Meta 16:30 Onchain as a New Internet for Creators 20:00  Creator Wellbeing as a New Pillar 22:00 Original Intro to Crypto, and Later Onchain-pilling via Coinbase 27:00 Goals for Onchain Summer 3 29:00 Why Did Base Find So Much Success in 2025? 30:00 Aneri Spills The Tea on What It’s Like Working With Jesse Every Day 34:00 Around the World with Base Lessons and community insights from Base’s global tour across Africa, India, and beyond. 37:00 Different Regional Onchain Needs How cultural differences shape creator priorities in various regions. 40:00 Strategies for Tackling Global Expansion of the Onchain Economy 41:00 Big Plans for 2025 Aneri hints at major Coinbase Wallet updates and what’s next for Base. 44:00 What is Aneri Most Excited About in 2025? 46:00 Aneri’s Advice for Onchain Creators 48:00 Wrapping Up --- Podcast recorded by Toady Hawk, edited by Toady Hawk and Santhosh. Hosted by Toady Hawk. Music by Toady Hawk, SuperTightWoody & Suno AI. Produced and distributed by the Zero Rights Media Collective. This content is zero rights reserved (cc0), please remix and reuse it in any way you like!  #base #onchain #content #creators #ethereum