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Episode 11 – Building at the Frontier with Dariya + Brandon of Layer3

Coach Coale talks with Dariya Khojasteh and Brandon Kumar, co-founders of Layer 3, about their origin story, the challenges of building in crypto, and the impact of in-person collaboration. They share the highs and lows of entrepreneurship, the role of risk in growth, and why speed and adaptation matter more than perfection. Through personal stories and hard-earned lessons, they offer insights on co-founder dynamics, navigating crypto, and shaping identity through action—and attention. 🔑 Key Takeaways: 🚀 Building a startup is tough—especially in crypto—but offers huge rewards. 🤝 In-person collaboration strengthens teams in ways remote work can’t. 🧩 Co-founder relationships are key—finding complementary strengths matters. 🌍 Crypto’s distribution landscape is unique, requiring new growth strategies. 🎯 Risk-taking is essential, but belief in yourself shapes how you handle it. ⚡ Iteration beats perfection—getting a product out fast is crucial. 🎢 The founder journey is extreme—highs are exhilarating, lows are brutal. 🧠 Perspective is powerful—how you see a challenge changes how you navigate it. Chapters: 00:00 – Introduction & Personal Updates 02:57 – Coaching & Team Dynamics 06:01 – The Power of In-Person Collaboration 09:06 – The Challenges of Building in Crypto 12:01 – Layer 3’s Role in Crypto & Distribution 14:57 – The Origin Story of Layer 3 (Dariya’s Perspective) 17:48 – Founders' Journey & Lessons Learned 26:18 – Taking Smart Risks in Entrepreneurship 36:01 – The Power of Perspective in Leadership 40:51 – Iteration, Growth & Startup Success 46:46 – Final Reflections & Takeaways 🎧 Follow Layer3 at layer3.xyz and on Twitter (@layer3xyz).