When Shift Happens

In this episode, we dive deep into the future of crypto, community, and memecoin driven wealth creation with two of the sharpest minds in Web3 - Luca and Meow - in anticipation of the highly hyped Pudgy penguins' PENGU memecoin launch.

Luca Netz, is the owner and CEO of Pudgy Penguins, the second largest NFT project by market capitalization (nearly $1 Billion). Luca has turned Pudgy Penguins into a powerhouse of culture and innovation, setting the gold standard for how brands thrive in the NFT space.

Meow, Co-Founder of Jupiter Exchange, the go-to decentralized trading platform on Solana and the largest DAO in the world.

This conversation covers:

-Why memecoins are creating millionaires and reshaping crypto narratives.
-How NFT communities, like Pudgy Penguins, are building trust and engagement in the Web3 world.
-The role of Solana and decentralized platforms like Jupiter in the future of crypto trading.
-Strategies for balancing community growth with liquidity and business needs.
-The power of storytelling and product-first marketing in driving adoption.
-Lessons from past bull runs and the key to identifying the next big opportunities.

And much more!

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PARTNERS

🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana.
https://jup.ag/

💧Sui is a first-of-its-kind Layer 1 blockchain and smart contract platform designed to make digital asset ownership fast, private, secure, and accessible.
https://sui.io/

🤖 SwissBorg is Europe’s top trusted crypto app offering user-centric investment platforms and DeFi asset management with reliability and innovation.
Sign up with this link and earn up to €100 : https://join.swissborg.com/r/kevinH6E7

♾ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.
https://www.coinsilium.com

🔘 Mantle Network enhances dApp development with Ethereum's security, low fees, and quick transactions through innovative layer-2 technology. Users can stake ETH for mETH, contributing to a transparent, community-driven ecosystem governed by $MNT token holders, fostering innovation and collaboration.
https://www.mantle.xyz
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FOLLOW MEOW & JUPITER
• Twitter: https://x.com/weremeow
• Website: https://meow.bio/
• Twitter: https://x.com/JupiterExchange

FOLLOW LUCA NETZ & PUDGY PENGUINS
• Twitter: https://x.com/LucaNetz
• Twitter: https://x.com/pudgypenguins
• Instagram: https://www.instagram.com/pudgypenguins
• Website: https://www.igloo.inc/

FOLLOW KEVIN & WHEN SHIFT HAPPENS👇

Twitter (X): https://x.com/KevinWSHPod
Instagram: https://www.instagram.com/kevinwshpod/
TikTok: https://www.tiktok.com/@kevinfollonier_
Linkedin: https://www.linkedin.com/in/kevinfollonier/
Website: https://www.podpage.com/when-shift-happens/

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DISCLAIMER
The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.
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0:00 Trailer
1:26 Please Subscribe
1:49 Our Valued Sponsors
2:25 Future of Money and Community
3:03 Jupiter’s Impact on Solana
6:13 Balancing Community and Business
9:28 The Product is the Marketing
14:08 Every Coin is a Meme Coin
15:19 Evolving Pudgy Penguins Strategy
19:31 Competition and Stress in Web3
24:24 IP: Crypto’s Trojan Horse
27:04 IP: L2s and the Consumer Gap
32:06 Base vs. Entire L2 Ecosystem
39:23 Should Every Community Have a Stablecoin?
41:27 Synergy Between Tokens and Community
47:20 Key Elements of Building a Community
52:00 Empathy in Community Building