ZEROPOD

If the internet decides what’s funny, Cameron Armstrong (@cameron on farcaster) has spent his career listening closely to find out.

In this edition of our popular ZEROPOD Spotlight series, the Seemore.tv founder shares how he’s helping creators escape the “content algorithm lottery” and why our completionist instinct is one of humanity’s most underrated traits.

We explore Farcaster’s journey from tight-knit weirdo haven to high-value creator launchpad, the challenge of minting new platform stars, and the magic of Mandarin oranges on sticks (what?)

Whether you’re trying to build a personal brand, a community, or create content like his “OK Banger” podcast, Cameron’s got plenty of advice and anecdotes and you won’t want to miss this conversation.

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TIMESTAMPS:
00:00 - “Content Quality Arms Race”
00:47 - ZEROPOD Intro
02:05 - Crypto space needs more video content
04:15 - The Right Kind of Cringe
05:31 - The thing you can consistently do the longest is what you’ll be the best at
07:04 - The Cameron Origin Story: Military beginnings
08:32 - Harvard Business School
09:32 - E-commerce startup
10:35 - Illicit Farcaster Beginnings
11:50 - “A Bunch of Weirdos in a Room”
12:26 - Farcaster, then and now
15:09 - What is seemore.tv
17:58 - “If Linktree and Google Analytics had a baby”
20:55 - Badges for pod collectors
21:27 - Minting is a patronage behaviour for podcasts
23:00 - A minted episode is a creator tip with a lindy receipt
25:00 - The future promise of Ethereum Attestations
26:22 - The Seemore Story (pivot! pivot!)
30:00 - Problems with current business models for creators
32:00 - Conflicts of interest risk with advertising partnerships
34:00 - The advantage to bad actors in crypto
36:00 - The Seemore List
37:00 - The importance of finding values aligned sponsors for content
38:00 - Does Farcaster have enough interesting people?
40:00 - Rewarding creators is baked into the system on Farcaster
41:50 - The Content Valley of Death
43:00 - Problems with spam filters and dopamine triggers
45:18 - Cam’s got alts
46:00 - You don’t get to decide what’s funny on the internet
47:24 - Why is he bullish on Farcaster?
49:00 - OK Banger
50:53 - From Band Kid to Bangers
51:52 - Outro
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Podcast recorded by Toady Hawk, edited by Toady Hawk and Santhosh. Hosted by Toady Hawk. Music by Toady Hawk x Suno AI.

This content is zero rights reserved (cc0), please remix and reuse it in any way you like!