
๐ Leaderboard
Decentralized Voices
from Loading...
In this episode of Decentralized Voices, Daria sits down with Zoe, a Web3 marketer at WebZero and co-founder of Crypto Girls Club, to talk about what it really takes to engage developers in the crypto space.
From the truth behind developer marketing (spoiler: they hate being sold to) to organizing hacker houses and building a personal brand that unlocks global opportunities, this is a must-watch for marketers, founders, and builders in Web3.
What we cover:
๐ธ Why most Web3 marketing fails with developers
๐ธ Building trust and the difference between marketing to devs and degens
๐ธ How to conduct 20 Web3 events in one week
๐ธ Building for the long game without chasing token pumps
๐ธ Personal branding strategies to get the best jobs and collabs
Enjoy the conversation and donโt forget to share this episode with your friends!
โค๏ธโ๐ฅ Guest: Zoe Faircloth, Global Events & Marketing Lead at WebZero
X (Twitter): https://x.com/ZoeCatherineF
LinkedIn: https://www.linkedin.com/in/zoe-faircloth
๐๏ธ Host: Daria Volkova
Twitter: https://x.com/dariastrategy
LinkedIn: https://www.linkedin.com/in/dariastrategy

Why Blockchain Oracles with ZK Proofs are Game-Changers for DeFi

Get This Web3 Marketing Job! Secrets of Quality Networking and Hiring Mistakes

Devconnect in Buenos Aires and the White Tiger mystery | Crypto Noir, Part 2

What It Takes to Build DeFi Protocols That Survive Crypto Cycles w/ Request Network's Protocol Lead