#188 - LGHT

LGHT is the founder & unofficial creative director of HIGHER. He is a writer, creator, and designer working on internet enabled quality of life upgrades. Follow LGHT on Warpcast @lght.eth and on X @notbylght. For more episodes, go to ⁠⁠podofjake.com⁠⁠. Previous guests include ⁠⁠Mark Cuban⁠⁠, ⁠⁠Vitalik Buterin⁠⁠, ⁠⁠Brian Armstrong⁠⁠, ⁠⁠Balaji Srinivasan⁠⁠, ⁠⁠Keith⁠⁠ ⁠⁠Rabois⁠⁠, ⁠⁠Ali Spagnola⁠⁠, ⁠⁠Anthony Pompliano⁠⁠, ⁠⁠Raoul Pal⁠⁠, ⁠⁠Julia Galef⁠⁠, ⁠⁠Jack Butcher⁠⁠, ⁠⁠Tim Draper⁠⁠, and over 100 others alike. Learn from founders and CEOs of companies like ⁠⁠OpenAI⁠⁠, ⁠⁠Coinbase⁠⁠, ⁠⁠Solana⁠⁠, ⁠⁠Polygon⁠⁠, ⁠⁠AngelList⁠⁠⁠, ⁠⁠Oura⁠⁠⁠, and ⁠⁠Replit⁠⁠, and investors from ⁠⁠Founders⁠⁠ ⁠⁠Fund⁠⁠, ⁠⁠a16z⁠⁠, ⁠⁠Union Square Ventures⁠⁠, and many more. I appreciate your support and hope you enjoy. Thanks to ⁠⁠⁠Chase Devens⁠⁠⁠ for the show notes and ⁠⁠⁠Yiction⁠⁠⁠ for the music. Lastly, I love hearing from fans of the pod. Feel free to email me any time at ⁠⁠jake@blogofjake.com⁠⁠. Thank you!

CURAT3D: Bryan Brinkman - Weaving Art, Technology, and Culture

Bryan Brinkman is a multidisciplinary artist who is art has been celebrated across the world for over a decade. And has made multiple appearances at both the Sotheby's and Christie's auction houses. From animation to code to physical work. Brian has a depth and breadth to his practice that few do. The conversation explores various aspects of Bryan's experiences, including creative roadblocks, the changing dynamics of scarcity in the digital age, and the role of confidence in an artist's career. We also discuss trends in the NFT space, the importance of community in projects like Terraforms, and the future of museums. We cover a broad range of topics, touching on the challenges faced by artists today, and the evolving landscape of digital and physical art. Bryan links Website: https://www.bryanbrinkman.com X (Twitter): https://x.com/bryanbrinkman Instagram: https://www.instagram.com/brinkmanatee Discord: http://discord.gg/SJhS7x4PqA

Rolling Forever with Skateboarding and Art — Dave Bachinsky

Dave Bachinsky is a professional skateboarder, woodworker, and visual artist based in Carlsbad, California. In 2020, he launched a visual collection called Roll Forever featuring videos filmed with a drone from a bird's-eye view, observing a skaters' line in a pool or skate spot and edited to loop indefinitely, as if the line never ends. His new project Changing Tides was minted on Highlight. Dave is super early bringing skateboarding to the crypto, NFTs and new internet scene. We talk about life as a pro skater, kickflipping El Toro 20 stair and competing in Street League Skateboarding (SLS). How the industry, scene and culture has evolved over the years. And how things look in 2024 with skateboarding returning in the Paris Olympics.

Hybersub V2 with nonlinear.eth

We're joined by nonlinear.eth to debut the launch of Hypersub V2. We dive into all the new protocol upgrades and the future of onchain subscriptions. Be on the lookout for a couple exciting updates from Coop Records Club using these new features to reward our subscribers! Learn more about Hypersub V2: https://blog.withfabric.xyz/stpv2?referrer=0xb6f6dce6000ca88cc936b450cedb16a5c15f157f

Building Something Different with Therapy — Simona Pop

Simona Pop is joyfully subverting the status quo. Host of /therapy on Farcaster. Writing and giving talks around building with intention and how existing trauma and socio-economic conditioning can hinder our ability to build something different. She's an advisor at Optimism helping to build the Superchain. Public Goods Steward at ENS DAO and one of the first people I met in crypto attending Ethereal Summit in Brooklyn in 2018. Simona's been a member of the UFO network since the very beginning. We hear something about an upcoming radio show? Sponsors: Higher is a lifestyle — aimhigher.net Where group chats make more money — lore.xyz

Art, Music and Festival Culture with Refraction — Malcolm, Raf, Greg

Malcolm Levy, Raf Katigbak and Greg Liburd are co-founders of Refraction. An artist-owned community leading the next wave of digital art, music and culture — online, onchain and IRL. They all have extensive backgrounds in media, culture, festivals, films, brands. As artists, designers, writers, producers and creative people. Raf was early at VICE. Greg did a bunch with Jordan. Malcolm was the Director of the New Forms Festival 2001-16, and Curator of CODE Live during the 2010 Olympics Games. Today we reveal that Refraction and UFO are teaming up via our radio station. And exclusive alpha is shared for the future of Refraction for the first time on this show. Sponsors: Your crypto wallet for everything onchain — zerion.io Create, distribute and monetize on your own terms — paragraph.xyz Higher is a lifestyle — aimhigher.net Home of onchain ticketing — onopen.xyz Where group chats make more money — lore.xyz

Creativity with Extinction Rebellion — Charlie Waterhouse

Charlie Waterhouse is a co-founder of the Art Group and Media team at Extinction Rebellion based in London. He’s Creative Director of This Ain’t Rock ’n’ Roll, and a director of the Brixton Pound. We talk about the origins of Extinction Rebellion, a global movement using non-violent direct action to persuade governments to take action on climate, and inspire public consciousness to the cause.

Happy Friday with the park ⌐Ⓗ-Ⓕ — Derek Taylor

Derek Taylor is a musician and founding member of the park. A band with many of the largest onchain music mints of all time. Based in Los Angeles, originally from San Francisco. They stage Fridays at the Park, bringing artists together in the room to write and record music. In-person experiences that also help onboard into the onchain and crypto world. Derek is a coffee enthusiast and raconteur. Owner of the legendary Menotti’s Coffee Stop in Venice Beach. We jumped on the mics to record days before I flew out to FarCon. We co-hosted HIGHER SESSIONS down at Venice Beach skatepark on Saturday morning, with the park, higher and UFO. Trevor aka The Gardener had a mountain of flowers there and was creating bouquets for people passing by and the park was providing coffee. We talk about the back story of the park, stories of creative collaborations across the world, how best to get started on the onchain scene as a musician, and how things look into the future. Sponsors: Your crypto wallet for everything onchain — zerion.io Create, distribute and monetize on your own terms — paragraph.xyz Higher is a lifestyle — aimhigher.net Home of onchain ticketing — onopen.xyz Where group chats make more money — lore.xyz

Higher is a lifestyle — Martin, Six, Kugusha

Martin, Six and Kugusha are all early members of higher. A new creative collective with its own native currency, built with a token on Base, publishing on Zora, and accelerating out of sight as one of the all-time fastest growing Farcaster channels. Higher is a lifestyle, an optimistic mindset, a brand being built in real time by hundreds of people on the internet. The word itself was used in crypto for some time, but the idea that “Higher” could be something bigger was kickstarted by LGHT in March. LGHT created the arrow logo and the /higher Farcaster channel, after a suggestion from Jacob from Zora that the unicode up arrow (↑) could be the symbol for “higher”. And LGHT then made a few memes in a collection on Zora. We talk about everyone’s early experiences on Farcaster and views on how it’s developing. About the origins of higher and what’s emerging so far from this experiment, building a brand together. Zooming out on the possibilities and general sense of fun and play with people on the internet that is something to be a part of. Sponsors: Your crypto wallet for everything onchain — zerion.io Create, distribute and monetize on your own terms — paragraph.xyz Higher is a lifestyle — aimhigher.net Home of onchain ticketing — onopen.xyz Where group chats make more money — lore.xyz

Designing Social Instruments with Scene Infrastructure Company — Jose, Ethan, Neesh

Scene Infrastructure Company is a software business building better instruments for socialization. We recorded with the founding team, Jose Mejia, Ethan Daya and Neesh, and what we got down on tape is super valuable context, experiences and thoughts around founding a new company. For design, product, community building and technology choices. Coming from earlier founding experiences at organizations like FWB and Zora. On designing a brand, and finding inspirations from retro spots like computer magazines, playstation games and lore, to create something fresh. We talk about their vision for the future and what they’d like to build, as they’re figuring it out in real time. They will be activating a social product experience for FWB Fest in California in August. Sponsors: Your crypto wallet for everything onchain — zerion.io Create, distribute and monetize on your own terms — paragraph.xyz Higher is a lifestyle — aimhigher.net Home of onchain ticketing — onopen.xyz Where group chats make more money — lore.xyz

Understanding Onchain Distribution and the Evolution of Web3 Marketing ft. Brian Flynn

This episode welcomes Brian Flynn, CEO of Boost.xyz, to discuss the future of earning crypto. Brian shares his insights on the evolution of crypto marketing, highlighting the shift to onchain strategies and the use of token incentives as a cost per action (CAC). He also delves into Boost's vision, the importance of growth for crypto-native businesses, and the role of viral NFTs. I hope you enjoy our conversation. Timestamps: 00:00 - Introduction and Background 08:07 - Boost: Facilitating Onchain Distribution 15:08 - The Power of Onchain Distribution 35:18 - The Value of Attention in the Crypto Space 41:20 - The Profile of an Ideal Growth Marketer in Web3