ZEROPOD SPOTLIGHT #3: "Obsessed with the Craft of Content" feat. Cameron Armstrong of Seemore.tv
If the internet decides what’s funny, Cameron Armstrong (@cameron on farcaster) has spent his career listening closely to find out. In this edition of our popular ZEROPOD Spotlight series, the Seemore.tv founder shares how he’s helping creators escape the “content algorithm lottery” and why our completionist instinct is one of humanity’s most underrated traits. We explore Farcaster’s journey from tight-knit weirdo haven to high-value creator launchpad, the challenge of minting new platform stars, and the magic of Mandarin oranges on sticks (what?) Whether you’re trying to build a personal brand, a community, or create content like his “OK Banger” podcast, Cameron’s got plenty of advice and anecdotes and you won’t want to miss this conversation. — TIMESTAMPS: 00:00 - “Content Quality Arms Race” 00:47 - ZEROPOD Intro 02:05 - Crypto space needs more video content 04:15 - The Right Kind of Cringe 05:31 - The thing you can consistently do the longest is what you’ll be the best at 07:04 - The Cameron Origin Story: Military beginnings 08:32 - Harvard Business School 09:32 - E-commerce startup 10:35 - Illicit Farcaster Beginnings 11:50 - “A Bunch of Weirdos in a Room” 12:26 - Farcaster, then and now 15:09 - What is seemore.tv 17:58 - “If Linktree and Google Analytics had a baby” 20:55 - Badges for pod collectors 21:27 - Minting is a patronage behaviour for podcasts 23:00 - A minted episode is a creator tip with a lindy receipt 25:00 - The future promise of Ethereum Attestations 26:22 - The Seemore Story (pivot! pivot!) 30:00 - Problems with current business models for creators 32:00 - Conflicts of interest risk with advertising partnerships 34:00 - The advantage to bad actors in crypto 36:00 - The Seemore List 37:00 - The importance of finding values aligned sponsors for content 38:00 - Does Farcaster have enough interesting people? 40:00 - Rewarding creators is baked into the system on Farcaster 41:50 - The Content Valley of Death 43:00 - Problems with spam filters and dopamine triggers 45:18 - Cam’s got alts 46:00 - You don’t get to decide what’s funny on the internet 47:24 - Why is he bullish on Farcaster? 49:00 - OK Banger 50:53 - From Band Kid to Bangers 51:52 - Outro --- Podcast recorded by Toady Hawk, edited by Toady Hawk and Santhosh. Hosted by Toady Hawk. Music by Toady Hawk x Suno AI. This content is zero rights reserved (cc0), please remix and reuse it in any way you like!
BASE Creator Jesse Pollak: Why Most Crypto Traders Lose (And What to Do Instead) | E93
Jesse Pollak is the creator of Base, Coinbase's ethereum layer 2 network offering a secure, low-cost way for anyone to build decentralized apps onchain. He is also the Lead at Coinbase Wallet and a member of the Coinbase Exec Team. In this conversation, Jesse shares his deeply personal journey of building Base, from the intense pressure of early ideation to the physical and emotional toll of its launch. He opens up about almost quitting, losing 20 pounds from stress, and how his wife's intervention helped him through the darkest moments. Beyond the struggles, Jesse discusses his ambitious vision for an onchain future, predicting that "everything will be onchain in 5 years." From his unique background in Quaker schools to his unconventional problem-solving methods, Jesse offers rare insights into what it takes to build a platform that could transform how billions of people interact with the digital world. In this episode, we explore: Jesse’s mind and struggles What gave him a big chip on the shoulder How hard the beginning of Base was on a personal level Why the most successful products in crypto DO NOT have a token The Coinbase’s centralization Paradox How Jesse built the leading Ethereum Layer 2 in the crypto space. Why Jesse owns a Cryptopunk What it takes to be a successful founder in crypto Why Jesse cuts his hair earlier this year How Jesse finds solutions to the most complex problems! And much more!
Writing, Podcasts and Minting Base Colors — JAKE
JAKE is a pseudo anonymous internet creator. Going with the classic blue, colour code #0000FF as his pfp. Host at Pod Of Jake where he’s interviewed almost 200 guests over 4 years. Most recently Jacob from Zora and others such as Vitalik Buterin, pplpleasr and Mark Cuban. Writer at Blog of Jake, where he’s published about creativity and writing, documenting his experiences as a podcaster, observing what’s happening on the internet, reviewing crypto news, thinking about how to learn and build. JAKE is also the founder of Base Colors, a new onchain collection where you can mint unique colour codes on Base and give them a name, an interesting primitive which many people are starting to play around and experiment with. We talk about the benefits of writing online. Go behind the scenes experiences of hosting a podcast. Thoughts on the crypto scene, Bitcoin and pseudo anon identities on the internet, decentralized social like Farcaster, and thinking too much about Colors. ___ UFO Sponsor Resources ↑ Higher — https://www.aimhigher.net/ 🌐 International Meme Fund — https://imf.bz/ --- @jake @ufoclub.eth @hollins For more episodes, go to ufo.fm
Electronic Music Scenes — Sound Of Fractures
Jamie Reddington is an electronic music producer, consultant and lecturer from London who recently released his debut album Scenes. His music is shaped by hiphop, UK dance music and soul. Leaning into telling stories, with textures and samples captured from his phone, featuring the sound of his daughter’s heartbeat. The record was released as a co-creation. ‘Over 350 memories were submitted and turned into Scenes, capturing a moment in time. People stopped, took time out of their lives and engaged in a process that connected music and emotions.' We talk about the past, present and future of music on the internet. What's most interesting for artists right now? ___ UFO Sponsor Resources ↑ Higher — https://www.aimhigher.net/ 🌐 International Meme Fund — https://imf.bz/ --- @soundoffractures @ufoclub.eth @hollins For more episodes, go to ufo.fm
Exploring the Memecoin Supercycle with IMF — Gami, Clouted
Gami and Clouted are core contributors from International Meme Fund (IMF) and $MONEY. Their team believes it is now crucial to have native liquidity and financial infrastructure for the meme sector. They're both from Sydney and have shared interests in defi financial engineering, game theory and the memecoin phenomonen. We talk about financial nihilism. Memes as emergent properties of the internet. Why do some meme assets succeed when the vast majority fail? How do you choose the tokens that go up? (no financial advice). The internet is stranger than you think.
Interpreting Technology with AIxDESIGN — Nadia Piet
Nadia Piet is Founder and Creative Lead of AIxDESIGN, a global community conducting critical AI research for the benefit of people, not profits. She's a designer, researcher, organiser and faculty member at ELISAVA's Design for Responsible AI. We talk about many things artificial intelligence. AlphaGO and Move 37. AI models trained on creative assets without permission. Commodification of digital life. What's causing the rapidly improving visual quality of generative AI such as DALL-E and Midjourney? Big picture, what are constructive ways to be thinking about AI?
EPISODE 13: KARAN BEDI & WILDCARD | ft. @defikaran
Karan Bedi, founder of Wildcard, discusses his background and the motivation behind building a crypto-native social network. The app allows users to tip, buy and sell, speculate, and align social incentives through tokens. The goal is to create a positive-sum game where users can support each other and discover content based on tipping and token ownership. The conversation covers topics such as the fragmented ecosystem of Web3 apps, the need for a more integrated and native user experience, the challenge of onboarding new users to Wildcard, the importance of community and culture in the Wild app, and the potential for personalized feedback and communication between card holders and creators.
Onchain record labels with Coop Records
The inaugural episode of the Coop Records Podcast featuring the core team - Cooper, Ramie, Jake and Cece. We cover the origins of Coop Records and everything you need to know about running an onchain record label in 2024.