Marketing w/o AI in 2025: Why Your Company Won't Survive w/ Diana Felkina
If you think AI won't transform marketing in 2025, this episode will be your wake-up call. Diana Felkina, CMO at Tectum, reveals why the AI marketing industry is exploding from $20B to $80B - and why companies not adapting will simply die off. Get insider insights on: - Smart contract marketing automation that's already working - Why most Web3 projects waste 30% of marketing budgets on events - The tools reshaping community building - How to convert token holders into actual users Diana breaks down the revolution happening at the intersection of AI and blockchain marketing, sharing real examples, and strategies. Follow Diana on X: @DianaFelkina Follow Growth Stories on X: @TheCrypthena, @Growth_beast
Building Web3’s Ultimate Gaming Community w/ Sam Vuong
In this episode of Growth Stories, Sam Vuong, Treasure’s CMO, shares her journey of building one of web3’s most active gaming communities. Highlights: 🎯 Decentralized marketing strategies that work. 📊 Metrics for scaling web3 games. 🚀 Why retention beats hype in gaming. 🎧 Tune in for exclusive insights and rewards! Connect with Sam: @samjvuong Follow Growth Stories: @growth_beast | @TheCrypthena
From Marketer to Founder: Jinelle D'Lima on Building Nozomi
In this episode of Growth Stories, we’re joined by Jinelle D'Lima, CEO and co-founder of Nozomi - the ultimate hub for web3 entrepreneurs. 🚀 Jinelle dives into her transformation from marketer to founder, reveals how Nozomi builds community-driven resources, and shares must-know tips for avoiding classic web3 marketing pitfalls. 🎧 Tune in, learn, and collect the episode for exclusive rewards! Connect with Jinelle: @NozomiNetwork Follow Growth Stories: @growth_beast | @TheCrypthena
Building a Mermaid World with A Top Lens Influencer
Carla, an Italian Lens influencer, is building one of the largest communities on Phaver and Lens. Discover her growth strategies as she brings Monniverse to life—the first underwater realm designed with Lens in mind. 💡 Don’t miss this chance to dive into her world and uncover the secrets behind her success! 👩🎤 Connect with Carla: @cryptoartista 👥 Connect with Alex & Laura on X: Alex: @growth_beast Laura: @TheCrypthena
Event Strategy & Brand Building in Web3 B2B Marketing w/ Angus Tookey from Chronicle Protocol
Join Crypthena as she hosts Chronicle's Head of Marketing Angus Tookey. Angus shares invaluable insights on building a B2B brand in web3, from leveraging Maker DAO's established presence to crafting targeted event strategies. Discussing: - Framework for evaluating B2B marketing channels in DeFi - Event marketing strategy: local vs. global events - Managing event sponsorships and ROI - Leveraging Maker DAO's brand while building Chronicle - Most underrated marketing channel - Most overrated marketing tactic - Essential marketing tools and budget allocation - Insights on KOL marketing Perfect for web3 founders and marketers looking to scale their B2B presence, this episode delivers actionable strategies on building trust and awareness in the DeFi space.
How To BUILD & SCALE a Web3 Creative Studio - w/ Tommy Thomas @PachyFunk
Welcome to the second edition of the Growth Stories Minicast! In this episode, we sit down with Tommy Thomas, co-founder of Pachi Funk, a full-service creative studio in the web3 space. Tommy shares his insights on what it takes to build and scale a creative studio or marketing agency in today’s rapidly evolving blockchain and Web3 industries. Mint now and stay ahead with the latest marketing trends and insights from Growth Stories!
How To Build The BEST Creator Program in Web3 - w/ Chris Comrie @Phaver
Tune in for a quick deep dive on building the ultimate creator program for any web3 protocol.& discover how to become the biggest content creator in the web3 social space. Subscribe to the Growth Stories newsletter for the latest web3 marketing news and deep dives on protocol growth!
