Understanding Onchain Distribution and the Evolution of Web3 Marketing ft. Brian Flynn
This episode welcomes Brian Flynn, CEO of Boost.xyz, to discuss the future of earning crypto. Brian shares his insights on the evolution of crypto marketing, highlighting the shift to onchain strategies and the use of token incentives as a cost per action (CAC). He also delves into Boost's vision, the importance of growth for crypto-native businesses, and the role of viral NFTs. I hope you enjoy our conversation. Timestamps: 00:00 - Introduction and Background 08:07 - Boost: Facilitating Onchain Distribution 15:08 - The Power of Onchain Distribution 35:18 - The Value of Attention in the Crypto Space 41:20 - The Profile of an Ideal Growth Marketer in Web3
a16z crypto founder Chris Dixon's new book highlights how blockchains can lead to a more equitable internet
Chris Dixon is a managing partner at a16z and the founder of a16z crypto. In this episode, Dixon gives an overview of his new book, Read Write Own: Building the Next Generation of the Internet, and explains how blockchains have the potential to create more equatable online experiences. OUTLINE 00:00 Background 08:04 New Book 11:13 Crypto Skeptics 14:56 Tech Centralization 19:53 Web2 vs Web3 24:11 Networks vs Tokens 31:12 Platform Ownership 33:49 Platform Take Rates 37:49 Consumer Crypto 40:49 Regulatory Uncertainty 47:29 Venture Landscape
