OOO - a Web3 Marketing Podcast

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Hello everyone,

This week's guest is Akanshu Jain Co-founder Brahma.fi

Kaku has a strong track record of driving growth across various sectors. He led growth for iflix, which was later acquired by Tencent. In 2017, Kaku and his team launched a fintech app focused on Bitcoin and credit cards. By 2019, they built a crypto fund for institutions, scaling it to $100 million. In 2020, they turned their focus to DeFi, founding Brahmafi to tackle execution and UX challenges in defi.

a TL;DR

* Their product strategy and how that impacted their marketing decisions
* Their point farming campaign, Karma rewards, how they run and they aim with it
* The challenges in marketing Brahma.fi
* Token launch strategy
* Where they source KOLs from
* Marketing strategies they plan to experiment with

and more.

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Get in touch:
Kaku -
Brahma - ⁠https://www.brahma.fi/⁠

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